Tecno, the smartphone brand, has officially enlisted the acclaimed actor Deepika Padukone as its brand ambassador. This strategic collaboration signifies Tecno’s commitment to enhancing its brand recognition and credibility.
In her role as the brand ambassador, Padukone will serve as the face of Tecno, contributing to the brand’s mission of providing innovative and stylish technology that is accessible to a wide audience. This partnership will encompass all aspects of the brand, including various product launches throughout the year.
Deepika Padukone, said, “I’m excited to join Tecno, a brand synonymous with innovation and stylish smartphones. Tecno’s lifestyle-tailored approach seamlessly blends innovation, style, design, and accessibility, resonating with the spirit of the new generation. I look forward to this partnership and the exciting opportunities that lie ahead.”
Arijeet Talapatra, CEO, Tecno Mobile, said, “We are thrilled to announce Deepika Padukone as Tecno’s brand ambassador. Deepika’s charisma, coupled with Tecno’s innovation focus, creates a powerful synergy that will strengthen our brand perception and resonate with younger audiences. Beyond being a smartphone brand, Tecno aspires to be a lifestyle companion. We anticipate the association will enhance our brand image and engage a diverse audience, fostering our pursuit of excellence and ‘Stop at Nothing’ brand philosophy. With Deepika, we look forward to a year of ground-breaking launches, captivating campaigns, and a partnership reflecting the essence of Tecno – where technology meets style to redefine the smartphone experience.”