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Shemaroo named Mohan Gopinath as Business Head-Bollywood

Mohan Gopinath has been appointed as Shemaroo Entertainment’s Business Head — Bollywood. Mohan will be in charge of Shemaroo’s Bollywood business, which is commemorating 60 years of delighting India, in his new post.

Mohan has 25 years of experience in the media and broadcasting industry, working in a variety of capacities. Mohan worked for almost two decades at Zee Entertainment before co-founding the Bengali movie channel “Aamar Cinema” and the Hindi GEC “Azaad TV.” He was also a consultant for the launch of Viacom’s movie channel, Rishtey Cineplex.

Hiren Gada, CEO, Shemaroo Entertainment commented, “We are elated to have Mohan join the  Shemaroo family. We have ambitious growth plans to expand and monetize our Bollywood content  and therefore Mohan’s expertise and seasoned business acumen would strengthen our foothold in  the market while scaling the business. Mohan’s appointment is aptly timed as we are getting ready  for the leap to lead the exciting digital future of entertainment.”  

Mohan Gopinath, Business Head – Bollywood, Shemaroo Entertainment added, “Bollywood has  always been an integral part of Shemaroo. We all have fond memories of watching some of the iconic  Bollywood movies on various Shemaroo platforms. I am thrilled to take this role as I look forward to  working with this dynamic team to steer the expansion of this category using my expertise.” 

Mohan holds an MBA degree from Mumbai University and some of his core competencies include  Capital raising, company management, product development, Budget management, New Business  Development, Strategic alliances, and negotiations, amongst others.

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