Hera, a Hyderabad-based healthtech firm, has secured $1 million in a seed round funded by angel investors with the purpose of making women’s healthcare more approachable and accessible through a friendly discussion.
Vaishnavi Raju started Hera in December 2020 with the goal of empowering 100 million women to take control of their health and fitness.
Commenting about its development, Vaishnavi Raju said, “There is a huge, unaddressed gap in women’s healthcare in India. If you look at the numbers, you see it — 500 million+ women, 50 percent of those women are between the age group of 18-35, which is the phase when a woman, along with everything else, is dealing with periods, possibly marriage, sexual intimacy, pregnancy, post-partum, and on her way to menopause. But nobody is looking at a woman as a whole. Just parts of her, and mostly just concentrating on periods. We want to change that.”