INAI, a fintech SaaS firm, raised $4 million in a seed round headed by Berlin-based Paua Ventures and 9Unicorns on Monday.
Inai, founded by serial entrepreneurs Anantharaman Pattabiraman and Karthik Narayanan in May of this year, allows merchants to manage checkout, payments, subscriptions, refunds, cancellations, and chargebacks across the globe, as well as orchestrate any business logic such as localising checkout by region, routing transactions intelligently, or having failover logic to recover more t BI tools, fraud providers, invoicing, and tax tools are all available to merchants.
Commenting on the fundraise, Anantharaman Pattabiraman and Karthik Narayanan, Founders, inai, said, “While running our previous DTC business, we realised that with ecommerce going increasingly cross-border, optimising the checkout experience for the customer in each market is extremely important. inai allows merchants to go live within 60 minutes with an international payment stack that is optimised for every market they want to operate in and take control of their payment data.
Sharing his thoughts, Federico Wengi, Partner at Paua Ventures, said, “As the online payments tech-stack get more sophisticated with new local payment methods, BNPL solutions (buy now pay later) and e-wallets, companies look for solutions to simplify and coordinate online payments. Inai taps into this large opportunity by offering a no-code software solution to simplify online payments once and for all. The experienced founding team has convinced us.“
