MyFitness, a peanut butter brand, has signed South Indian actress Samantha to lead the company’s health and fitness revolution across the country. Samantha is known for her commitment to health and well-being in addition to being one of the most gifted and successful actresses.
With Samantha as the brand’s face, MyFitness hopes to strengthen its position as a health and nutrition brand among Indian fitness aficionados.
Speaking on the development, Mohammad Patel, CEO, MyFitness said, “We started MyFitness with the aim of touching millions of lives and enabling them to lead a healthier, fitter and a better life with tasty, yet healthy nutritional products. For us, it’s about creating a more encouraging outlook towards overall wellbeing. We are extremely happy to have Samantha come on board with us, and be a part of the MyFitness family.”
Speaking about the same, Samantha, said, “I’ve always believed that you are what you eat. It is about balancing the mind, body and soul. Fitness is also about making better choices every day, which eventually allows us to become a better version of ourselves. MyFitness’ products and philosophy both come from the same school of thought, something I absolutely relate to. Also, the brand makes fitness easy with its lip-smacking peanut butter.”