Truecaller crosses the 500-customer milestone for their business offering


Truecaller announced a milestone of 500 customers for it’s Truecaller for Business offerings. This success has been achieved within a few months of conscientious efforts by the team in helping brands connect with their customers better. The businesses are from more than 25 countries including India who have adopted the solution to add value to their existing business.

The offering allows businesses to verify their identity on Truecaller which increases consumer safety by preventing fraud and scam calls. This includes various types of businesses, across large public listed companies, digital natives, startups, e-commerce, education, healthcare, banking and financial services (BFSI) and more verticals.

Commenting on the success, Priyam Bose Global Head, GTM, Truecaller for Business, said, “Our 500+ verified business solutions customers, spread across key markets globally, are on a journey with us to make business communication more trusted, safer, and efficient. Marquee brands/enterprises across traditional and digital first businesses are leveraging it to safeguard their brand reputation and bring efficiency to their day-to-day business communication with customers. Our latest offering, Call Reason, is a great value add to the otherwise context-less calls that were an increasing problem for consumers and businesses alike. Call Reason enables businesses to let their customers know precisely why they are calling them and augment customer confidence by communicating even before the call is answered

An official spokesperson for Swiggy, one of our early clients, of Truecaller said: Truecaller verified business caller ID helps us reach out successfully to our customers and also helps us optimize our delivery attempts. This has helped us deliver on time. We are also one of the early access users of the Call Reason top-up feature of this solution and it has assisted in adding more context to our delivery calls and improving customer confidence by communicating even before our call is picked up.

An official spokesperson for Urban Company, one of our early clients, of Truecaller said:“The growing demand for home services during the pandemic has led Urban Company to serve over 5 million customers in the last one year. With Truecaller Verified Business Caller ID we’ve eliminated this friction and ensured a smooth communication channel between our customers and professionals.”