Matter, a vertically integrated product tech start-up, based out of Ahmedabad has appointed Digitas India as the agency for its digital communication mandate following a multi-agency and multi-phased pitch process. Digitas will handle Matter’s digital marketing mandate, the scope for which will encompass Communications, Media, Customer Experience & Digital Assets, and Community Engagement across its…
The branding and digital marketing mandate for Jyoti Resins & Adhesives Ltd’s EURO7000 has been awarded to Rioconn Interactive, an advertising and digital marketing agency. After a multi-agency pitch that included several rigorous rounds of evaluation, the account was won. The mandate covers the brand’s whole social media strategy, from conception to implementation. It also…
Tute Consult, a consultancy specialising in integrated marketing communications, has secured the communication contract for Tamara Leisure Experiences, a hospitality brand with national and international locations. Tute Consult will be in charge of raising brand awareness, establishing and amplifying imagery through a strategic communication roadmap that will enhance the brand’s offering holistically in India and…
Centuary Mattresses has chosen PAD Integrated Marketing and Communications to handle their digital and creative needs. Following a multi-agency bid, the account was won and will be managed by the agency’s Hyderabad team. The overall strategy, planning, and creative content requirements for the brand’s online and offline platforms are included in the mandate. Uttam Malani,…
Sociapa, a marketing agency, has won the digital and creative solutions mandate for French Essence, a Spectra Care brand. From perfumes to deodorants, Body Wash to gifting alternatives and some fascinating combos, French essence has something for everyone. This is yet another step for Sociapa towards achieving its goal, Dheeraj Raj, founder, Sociapa, said. “We…
PR Professional (PRP), a public relations firm, has acquired the PR contract for Daiki Axis India. Daiki Axis India is a subsidiary of Daiki Axis Japan, the company’s environmental business. Following the win of the mandate, PRP will now be responsible for supplying Daiki Axis India with end-to-end PR solutions. Daiki Axis India is a…
PRHUB Integrated Marketing Communications, one of India’s leading full-service, independent integrated marketing communications firms, announced today that it will collaborate with Singapore-based APRW to launch a specialised communications practise aimed at start-ups looking to expand within and beyond the Asia-Pacific (APAC) region. The new practise will be run by IPREX, a leading international communications network…
iTokri, Indian Handloom, and Handicraft Products Online, launched in 2012 in Gwalior, India, has hired Crosshairs Communication, a Delhi-based public relations (PR) and social media agency. The agency won the contract in a multi-agency pitch and will be in charge of the brand’s mainstream and digital public relations, as well as media tasks. iTokri, India’s…
SGA Growth Advisors (SGA), a leading value-driven and value-led consultancy business has won the Public Relations & Social Media, mandate for Nazara Technologies. Nazara Technologies is one of India’s most prominent gaming and sports media platforms, they have a presence in emerging global markets with offerings in interactive gaming, eSports, and gamified early learning ecosystems….
Crayons Advertising, India’s largest independent advertising agency, has partnered with Croma to help them conceive and drive the next phase of their exponential growth, while keeping customers at the forefront of their strategy and execution. Crayons Advertising was chosen after a multi-agency proposal for their new approach to creative ideation, which was supported up by…
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