Merlee
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Merlee Jayme Named Denstu CCO For APAC

Dentsu International has appointed Merlee Jayme to the role of Chief Creative Officer, Asia Pacific (APAC). She will be responsible for creative excellence across Dentsu’s creative and experienced agencies in the Asia Pacific region. These agencies include Isobar, dentsumcgarrybowen, and creative agencies under the house of Dentsu, such as Dentsu One, Dentsu Webchutney, and Taproot…

MedikaBazaar launches a new campaign to educate people to wear mask
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MedikaBazaar launches a new campaign to educate people to wear mask

MedikaBazaar, the leading one-stop Medical and HealthTech procurement platform, undertook the initiative of ensuring that people are educated about safety and preventive measures during the second wave of the COVID pandemic through its unique #DontShowMeYourFace campaign. The mask awareness campaign in association with Rotary Club of Nariman Point Mumbai and the Mumbai Police, focused on…

Ajio
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Ajio launches Big Bold campaign for Big Bold Sale

AJIO, the fashion e-commerce platform from Reliance has launched a media blitzkrieg for its flagship sale property AJIO Big Bold Sale. This mega sale event’s TVCs include 5 x 20-sec pre-buzz films, followed by 5 x 20-sec reveal films and a 5 x 30-sec announcer films. Live from June 23rd to July 5, the campaign is…

British Telecom
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OneWeb and BT sign agreement to explore rural connectivity solutions in the UK and beyond

Bharti Group-backed OneWeb, the global communications network powered from Space, and BT, one of the world’s leading communication services companies, today announced the signing of a Memorandum of Understanding (MoU), to explore the provision of improved digital communication services to some of the hardest to reach parts of the UK. The groundbreaking agreement between OneWeb…

Octro
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Octro appoints Arup Das as Chief Technology Officer

Octro Inc, India’s leading and fastest-growing mobile gaming company has announced the appointment of Arup Das as Chief Technology Officer. He will be based in its Delhi-NCR office. With almost 200+ million users, Octro has acquired a leadership position in the online gaming space, gaining a strong foothold within the Indian entertainment & sports industry…

Karan Punjabi
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WOW Skin Science appoints Karan Punjabi as Senior Vice President Strategy and Analytics

Leading Personal Care Brand WOW Skin Science has roped in Karan Punjabi as the Senior Vice President, Strategy and Analytics. With his vast repertoire in the field of finance, data insights, and analytics, Karan will be responsible for defining the strategic roadmap, building scale, and optimization thereby driving fresh revenue and profitability. Karan, an expert…

Discovery India
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Discovery India and BYJU’S are back with Season 4 of ‘Discovery School Super League’

Following the phenomenal success of Discovery School Super League with 2.35 million participants across 23,000+ schools in season three, Discovery India and BYJU’S – The learning app, announced its fourth season today. With its latest campaign thought, ‘Aao Milkar le khushi ki Udaan’, the quiz focusses on helping each student make progress that is filled…

LG

LG announces its latest ‘Live a New Life’ Campaign with Health & Wellness benefits

LG Electronics, India’s leading consumer durable brand for 25 years cares for its consumers with its Health and Hygiene Products. The tech giant has announced its latest “Live a New Life” consumer benefit for its home appliances category. Under this initiative, consumers can avail health and wellness gift vouchers of up to INR 20,000. LG…

Sony Sports
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Sony Pictures Sports Network to broadcast India’s Tour of Srilanka from 13th July

The Men in Blue are all set to return on Sony Pictures Sports Network (SPSN) as the India tour of Sri Lanka begins on July 13, 2021. The series which will feature 3 ODIs and 3 T20Is will be aired in India LIVE in four languages: SONY TEN 1 and SONY SIX in English, SONY…