Shemaroo TV
| |

Shemaroo TV appoints Infectious Advertising as their creative partner

ByTVW News India Bureau

Shemaroo TV, an Indian Hindi-GEC free-to-air television channel owned by Shemaroo Entertainment Limited, has appointed independent ad agency ‘Infectious Advertising’ as their creative partner. Infectious Advertising will manage ATL, BTL, and trade communication requirements. Speaking on the win. Nisha Singhania and Ramanuj Shastry, Co-Founders & Directors, Infectious Advertising said, “Shemaroo is a household name in Indian entertainment. We are honoured…

zee5-global-partners-with-noon-com-in-the-middle-east
| |

ZEE5 Global partnered with noon.com in the Middle East

ByTVW News India Bureau

ZEE5 Global, the largest OTT platform for South-Asian content, has partnered with noon.com, the leading digital marketplace in the MENA region, treating loyal customers with exclusive offers and discounts. Customers using noon and its dedicated grocery platform, noon Daily, will get a free subscription to ZEE5 Global, whilst ZEE5 Global users can enjoy exclusive discounts on noon. This partnership will…

Saakshi Verma Menon
| |

Kimberly Clark India named Saakshi Verma Menon as Marketing Director

ByTVW News India Bureau

Saakshi who has 18 years of experience across several global brands like Colgate Palmolive, Coca-Cola and Uber, has joined Kimberly-Clark to lead marketing for their iconic brands in India. In this role, she will lead the brand, digital, research, analytics & product innovation teams. She will  be a part of the company’s senior leadership on the journey of transformational acceleration. Additionally, she will…

Krafton
| |

Krafton announces TESLA partnership and delivers first content update for BATTLEGROUNDS MOBILE INDIA

ByTVW News India Bureau

KRAFTON, the South Korean video game developer, has announced the introduction of Mission Ignition Mode and a partnership with the forward-thinking automotive brand, TESLA in BATTLEGROUNDS MOBILE INDIA. This is the first content update for the game after its official launch on 2nd July. The classic mode has also been updated to include a all-new weapon,…

Naveen Pandey
| |

UNIBIC Foods named Naveen Pandey as Chief Executive Officer

ByTVW News India Bureau

Naveen Pandey has been named Chief Executive Officer of UNIBIC Foods, one of India’s fastest growing FMCG companies. Naveen will be in charge of the company’s strategic direction and growth trajectory. Naveen commands over two decades of senior management experience in the Indian FMCG space. An alumnus of Indian Institute of Management, Indore, Naveen has…

BewaKoof
| |

Bewakoof Forays Into The World Of Beauty And Personal Care With Cosmos Beauty

ByTVW News India Bureau

Bewakoof, a fast-growing direct-to-consumer business, has announced the introduction of Cosmos Beauty.  With this, Bewakoof has tapped into India’s burgeoning beauty sector. The name Cosmos comes from Cosmic as the product design, packaging and formulation is inspired from natural ingredients and minerals to create a unique solution. Under the Cosmos brand, 43 products ranging from day & night creams to after shave to Bath Salts to Serums, will go live on Bewakoof.com and all marketplaces. The idea…

Domina
| |

Domina by Pee Safe hands over its digital and social media duties to Meraqi Digital

ByTVW News India Bureau

Meraqi Digital, the independent digital marketing agency and service providing agency based out of Kolkata has bagged the digital and social media marketing duties Domina, a brand from the house by Pee Safe. Domina female condoms are their latest offering in the sexual wellness category for women. As part of the mandate, the agency will…

flipkart
| |

As competition heats up, Flipkart raises $3.6 billion, bringing its total worth to $37.6 billion

ByTVW News India Bureau

The Flipkart Group, India’s homegrown consumer internet ecosystem, today announced that it has raised US $3.6 billion in funding as it continues to grow and advance the digital commerce ecosystem in India. The fundraise demonstrated significant interest from global investors, including sovereign funds, private equity and crossovers in addition to Walmart. This round of funding…

SpEd
| |

SpEd@home Raises $300,000 To Develop A Learning Platform For Kids With Special Needs

ByTVW News India Bureau

SpEd@home, a Mumbai-based education technology firm for children with special needs, has raised $300,000 in its first round of funding. Financial specialists and consultants from a Singapore-based venture capital firm, as well as other high-net-worth people, led the round (HNIs). SpEd@home is a multi-sensory learning environment for children with learning disabilities, attention deficit or hyperactivity…

Qualcomm

Qualcomm Named Don McGuire as Senior Vice President and Chief Marketing Officer

ByTVW News India Bureau

Qualcomm Incorporated announced that Don McGuire has been appointed senior vice president and chief marketing officer (CMO), reporting directly to Cristiano Amon, president and chief executive officer of Qualcomm Incorporated, effective immediately. Penny Baldwin, senior vice president and chief marketing officer who joined Qualcomm in 2017, will continue to serve in an advisory role to…