iMerit, leading technology and artificial intelligence (AI) data solutions firm, has appointed Pitchfork Partners Strategic Consulting LLP as an advisor for communication strategies in India. Pitchfork Partners will spearhead strategic outreach through iMeritthrough insight-based analytics to support growth and strengthen its brand narrative. iMerit was founded in 2012 by Radha Basu. It specializes in transforming…
Mixed Route Juice, a Delhi-based boutique social and creative agency best known for its disruptive ideas has recently bagged the social and digital media mandate for Pacific Mall, NSP. The mandate win is a result of a multi-agency pitch. With this win, the agency will handle all the creative, social media, influencers alongside being responsible…
The global sensation, Pokémon GO, today announced its inaugural special event – Festival of Lights – to celebrate the spirit of Diwali. The event will go live on 5th November and conclude on 14th November 2021 – and feature the theme of Light over Darkness with multiple in-game features. This is the first-ever in-game Diwali…
Unity Small Finance Bank Limited (Unity Bank), has commenced operations. Having complied with all requisite regulatory approvals, the Bank has begun operations in record time, with a quick turnaround from the RBI’s approval received on October 12, 2021. Unity Bank is founded by Centrum Financial Services Limited (Centrum), the established and profitable small business lending arm…
India’s leading digital ecosystem for consumers and merchants (1) Paytm has announced the launch of its #YehDiwaliGoldWali offer to celebrate the festival of lights. Till 5th November, 5,000 lucky users will win Goldback or additional gold worth up to ₹5,000 everyday, for the digital gold that they buy on Paytm. This offer is valid for users buying digital gold on…
In a first of its kind initiative, Augnito.ai – India’s 1st Medical advanced AI based speech-to-text solution has launched “The Big Diwali SaaS Fest”, a two week long celebration with offers for doctors looking to switch to a smarter way of doing their clinical documentation. As part of the fest, Augnito has already onboarded more than…
ABP entered a first of its kind partnership with Professional Golf Tour of India (PGTI) to be the digital media partners for its various golf tournaments to be held in 2021. It has become the first Hindi news network to cover a golf tour in the country and broadcast it live on its digital platform…
Wiggles.in believes in simplifying pet care backed by convenience and the first step towards creating awareness is creating content that makes pet parents and society at large think how their actions impact the lives of animals. In continuation with its efforts to promote and have a pet inclusive and animal safe festive season, India’s leading D2C…
This Diwali, leading sports nutrition brand, Myprotein, is encouraging Indians to gift the #WealthOfHealth and go beyond buying sugar-laden sweets for friends, family and co-workers by opting for products that help them stay on track during an indulgent festive season. From a high protein Dosa Mix and Rava Idli Mix, to a sugar-free sweet chilli sauce, as well…
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