Enormous today announced that they have bagged the brand and creative duties of The House of Abhinandan Lodha, who is revolutionizing land buying in India through Technology. The creative mandate entails strategy; positioning; brand identity; creative and design across mediums. The account will be serviced by the agency’s Mumbai office. By streamlining and digitalizing the…
Sportradar, a leading global sports technology company creating immersive experiences for sports fans, today announced that the Company will serve as UEFA’s exclusive authorized collector and distributor of data, as well as extending its role as UEFA’s official integrity partner. Sportradar secured the exclusive landmark agreement following UEFA’s first competitive tender process for its data…
Singer Arjun Kanungo who’s discography boasts of chartbuster tracks like ‘Baaki Baatein Peene Baad’, ‘Waada hai’, ‘Tum Na Ho’ and ‘Fursat’, to name a few, has added another feather to his cap. Arjun has collaborated with digital giant Qyuki for a million-dollar deal. While details of the collaboration are still under wraps, one can expect…
Festive campaigns are made with the intention to hit the right note in consumers’ hearts. And when done right, it helps leave a permanent mark on their minds. Which is why brands across the globe try their best to make the most of the season and the opportunity. However, they often end up doing something…
With Diwali around the corner, ZING, youth’s favorite channel, announces a heartwarming campaign, ‘Be a sparkle with Zing’ that urges individuals to ‘gift’ their time by being mentors to those in need. The drive aims to enrich the lives of under-resourced youth, who lack support in their crucial years of growth. Volunteers will get a…
Direct-to-consumer (D2C) startup Wallmantra has raised an undisclosed amount of financing from Velocity.in, India’s largest revenue-based financier. The start-up has so far raised three rounds from Velocity, cumulatively raising 5x the amount raised in the initial round. Founded in 2013, Wallmantra designs and sells affordable wall and interior decor via its own website and marketplaces…
Leading Animal Healthcare company, Hester Biosciences Ltd has appointed Priya Gandhi as Executive Director in the company. Priya Gandhi joined Hester Biosciences in the year 2016 and has worked since then from being an officer to a Deputy Director, before being inducted in the board. She is currently part of the team which is involved…
Allied Digital in its ongoing endeavour to acquire talent, has onboarded Utpal Chakraborty, the Former Head of Artificial Intelligence of YES Bank in the leadership team. He will take on the responsibilities of Chief Digital Officer and drive Al & FinTech Initiatives. Allied Digital has been on a success path and at the forefront of…
iMerit, leading technology and artificial intelligence (AI) data solutions firm, has appointed Pitchfork Partners Strategic Consulting LLP as an advisor for communication strategies in India. Pitchfork Partners will spearhead strategic outreach through iMeritthrough insight-based analytics to support growth and strengthen its brand narrative. iMerit was founded in 2012 by Radha Basu. It specializes in transforming…
Mixed Route Juice, a Delhi-based boutique social and creative agency best known for its disruptive ideas has recently bagged the social and digital media mandate for Pacific Mall, NSP. The mandate win is a result of a multi-agency pitch. With this win, the agency will handle all the creative, social media, influencers alongside being responsible…
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