AstraZeneca India Private Limited, the services arm of AstraZeneca, a leading science-led biopharmaceutical company, today announced the appointment of Ram Mudaliar as the India lead of their Clinical Data & Insights (CDI) division. Prior to his appointment as the CDI India Lead, Ram worked with AstraZeneca Canada, managing delivery of the Lung portfolio and leading…
Be One has roped in Bollywood actor Hrithik Roshan for its latest TVC campaign. The Ayurvedic health and wellness supplement is specially developed for men to help them stay energized and healthy. It epitomizes the brand values of boosting energy, agility and is reflective of a personality that is smart, dependable, and reassuring. The superstar…
Nostaga Technologies Pvt Ltd, the company behind the real-money gambling app Quizy, said that it had raised $270,000 in a seed fundraising round led by We Founder Circle and including FAAD Network, Anchorage Capital Partners, and Capital A & Dholakia Ventures. Quizy is a content services platform founded in 2021 by Amit Kumar and Sachin…
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Leap Scholar brings Brett Lee, the Cricket Superstar, on a Master Class for IELTS aspirants. Lee has closely associated himself with fitness and education and has been an advocate for Indian talent and their capabilities. The Master Class is open to the 1 Million+ student community of Leap Scholar free of cost. India is currently…
Brand of at-home health test Guru Randhawa, a Punjabi artist and music producer, has joined Healthians as a brand ambassador. Guru will be the brand’s ambassador in northern India. Randhawa is most known for songs from the film ‘Hindi Medium,’ such as ‘high rated gabru,’ ‘Lahore,’ ‘Made in India,’ and ‘Patola.’ Speaking on the partnership,…
ET MediaLabs, a leading Growth Marketing & Analytics Company, recently announced its latest collaboration with Kapiva, a Modern Ayurvedic D2C Nutrition Brand making Ayurveda accessible in innovative product formats across to millennial India.Via this association, ET MediaLabs will strengthen Kapiva’s Performance Branding services with an aim to build awareness and eventually amplify and retain the…
Ringing in the new year, we are excited to be launching a multi-film brand campaign that will be visible across television, social media, OTT platforms & more through January and February. We have released three films that feature several renowned new age actors such as Gul Panag, Kalki Koechlin, Chitrangada Singh and Kunal Kapoor, who bring to…
ET Money, one of India’s fastest growing investment and wealth management platforms, today unveiled a new brand identity that expresses its unique dynamic approach to personal financial growth. This new approach comes on the back of a deep consumer understanding exercise that revealed a growing phenomenon, that of individuals breaking away from the pattern of…
Mr. K. Ganapathy Subramaniam has been named Head of Marketing at LT Foods, a 70-year-old Consumer Food Company. Subramaniam’s main responsibility would be to design and implement branding and marketing strategies to help LT Foods strengthen its brands in India. Subramaniam has over 17 years of experience in a variety of FMCG areas with him….
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