Thomas Cook India and SOTC launch ‘Risk-free Holidays’ Campaign
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Thomas Cook India and SOTC launch ‘Risk-free Holidays’ Campaign

To build customer confidence while traveling in the Covid-era, Thomas Cook (India) Limited – India’s leading omnichannel travel services company and its Group Company, SOTC Travel, have launched an innovative ‘Risk-free Holidays’ campaign. The brand campaign addresses the concerns of travelers and clarifies their doubts/ uncertainties associated with traveling again. Traveling in the Covid-era can…

Wonderchef Forays into Homeware Category, Plans to Invest INR 100 Crore in 3 years
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Wonderchef Forays into Homeware Category, Plans to Invest INR 100 Crore in 3 years

India’s leading kitchen appliances brand, Wonderchef, has announced its foray into the homeware category with the launch of a wide range of exclusive products that will provide exquisite dining experience. The extensive range covers all kinds of tableware, barware, cutlery, glasses, linen, serve ware, and dinnerware in bone china, fine bone china, and stoneware. Talking…

Rishabh Pant joins D2H as its Brand Ambassador

Rishabh Pant joins D2H as its Brand Ambassador

D2H, the leading DTH brand of Dish TV India Limited, today announced the signing of Indian cricketer Rishabh Pant as the new brand ambassador. Rishabh Pant will feature in 360-degree brand communication for the next two years. Commenting on the association, Anil Dua, Executive Director & Group CEO, Dish TV India Ltd, “We are delighted to have Rishabh Pant…

CredAvenue appoints Pitchfork Partners as strategic communication counsel
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CredAvenue appoints Pitchfork Partners as strategic communication counsel

CredAvenue, India’s largest debt platform, has appointed Pitchfork Partners as its strategic communication counsel. Pitchfork Partners will use its expertise in reputation management and image building to take the CredAvenue brand to new heights. CredAvenue will rely on Pitchfork’s expertise to strengthen its position as an organization dedicated to enabling effective technology-based debt solutions for…

Schneider Electric Appoints Olivier Blum As Executive Vice-president Energy Management
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Schneider Electric Appoints Olivier Blum As Executive Vice-president Energy Management

Schneider Electric, the leader in the digital transformation of energy management and automation, has appointed Olivier Blum as the new Executive Vice-President of its Energy Management Business, effective from 1 April 2022. Olivier, currently Chief Strategy & Sustainability Officer at Schneider Electric, will retain his role as a member of the Company’s Executive Committee. This change follows…

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Immaculate Communications Bags PR Mandate for Urbanista
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Immaculate Communications Bags PR Mandate for Urbanista

Immaculate Communications, The Delhi-based public relations, and social media agency have bagged the PR mandate for URBANISTA, the Swedish lifestyle audio brand founded in 2010 in Stockholm, Sweden, in India. The agency bagged the account in a multi-agency pitch and will be responsible for mainline and digital public relations along with media duties for the…

BharatMatrimony encourages girls to choose education over marriage through “Pehle Padhai Phir Shaadi” social campaign
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BharatMatrimony encourages girls to choose education over marriage through “Pehle Padhai Phir Shaadi” social campaign

BharatMatrimony, India’s leading matrimony service, today announced: “Pehle Padhai Phir Shaadi” – a social initiative to empower girls to choose education over marriage. Through this initiative select girl students from Jaisalmer, Rajasthan, who will complete 12th standard this year, will receive scholarships to help them pursue their dreams through college education. Jaisalmer’s walls are decorated with…

Schneider Electric named Gwenaelle Avice-Huet as Chief Strategy and Sustainability Officer
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Schneider Electric named Gwenaelle Avice-Huet as Chief Strategy and Sustainability Officer

Schneider Electric, the leader in the digital transformation of energy management and automation, has appointed Gwenaelle Avice-Huet as its new Chief Strategy and Sustainability Officer, starting from 1 April 2022. Gwenaelle joined Schneider Electric in 2021 as Senior-Vice President of Corporate Strategy. As a member of the Executive Committee, Gwenaelle will preside over developing and deploying…

Melorra named Kushal Singh as Head of Marketing
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Melorra named Kushal Singh as Head of Marketing

Melorra, one of India’s fastest growing D2C brands designing BIS hallmarked, and trendy fine jewellery for everyday wear, has announced the appointment of Kushal Singh as its Head of Marketing. Prior to this, Kushal was the Vice President, Marketing at Domino’s India. Kushal will be responsible for leading the brand, marketing and growth strategy for Melorra….