Hansgrohe India assigns its PR duties to PR Pundit
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Hansgrohe India assigns its PR duties to PR Pundit

Hansgrohe India, Indian subsidiary of the Hansgrohe Group, one of the leading bathroom and kitchen fittings manufacturers in the world, has appointed PR Pundit as its strategic communications partner. The mandate is aimed at strengthening awareness and enhancing engagement for the brand to power preference for its core brands hansgrohe and AXOR, in addition to telling a compelling story of the company’s…

Lara Balsara joins Nobel Hygiene’s Board of Directors
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Lara Balsara joins Nobel Hygiene’s Board of Directors

Nobel Hygiene, India’s largest private manufacturer of disposable hygiene products, has announced the appointment of Lara Balsara to their board of directors. Lara is the first woman independent director to be appointed to the company’s board. She brings to the table her vast experience in the advertising and media planning industry and will add immense…

WareIQ named Ex Flipkart Leader, Omkar Karandikar as Head of Inventory Planning and Design
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WareIQ named Ex Flipkart Leader, Omkar Karandikar as Head of Inventory Planning and Design

WareIQ, a Y Combinator- backed eCommerce fulfillment tech platform that offers same/next day delivery to modern consumer brands, has recently appointed ex-Flipkart Director- Inventory Planning and Control, Omkar Karandikar as Head of Inventory Planning and Design. Omkar brings along with him extensive experience and proficiency in the supply chain domain with leading companies. At WareIQ,…

Verloop.io partners with WebEngage to empower brands to build engaging customer experiences
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Verloop.io partners with WebEngage to empower brands to build engaging customer experiences

Verloop.io, the leading Conversational AI platform for Customer Support automation, announced today that it has partnered with WebEngage, a full-stack Retention Operating System, for consumer businesses. WebEngage customers can now use Verloop.io to send out their transactional and promotional messages via their WhatsApp channel by hyper-personalizing the content based on user behaviour. This enables the customer to start…

BCCI announces RuPay as Official Partner for TATA IPL
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BCCI announces RuPay as Official Partner for TATA IPL

The Indian Premier League Governing Council (IPL GC) today announced RuPay, the flagship product of National Payments Corporation of India (NPCI) as an official partner for TATA IPL, which will begin on 26th March 2022. This will be a multi-year partnership. RuPay is the first-of-its-kind Global Card payment network from India, providing an exceptional self-reliant card…

Gupshup Rebrands amidst Product Growth and Global Expansion
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Gupshup Rebrands amidst Product Growth and Global Expansion

Gupshup, a global leader in conversational engagement, unveiled a new brand identity at the Mobile World Congress in Barcelona. The new brand identity consists of new logo colors, revised brand look-and-feel, an updated website, and a new tagline: “One-on-one. With everyone”. These changes reinforce Gupshup’s vision of transforming the future of business-to-customer conversations and commerce…

ANTS digital bags digital, brand, and performance marketing duties for PURE Home + Living
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ANTS digital bags digital, brand, and performance marketing duties for PURE Home + Living

DLF Brands Pvt. Ltd. assigns digital, brand, and performance marketing duties to ANTS digital for their flagship home decor brand – PURE Home + Living. ANTS Digital will strategize to enhance the online presence across digital, e-commerce and various social platforms, increase the footfall on stores and create innovative campaigns for the D2C channel. Zafar…

Chingari inks strategic partnership with Boogle Bollywood
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Chingari inks strategic partnership with Boogle Bollywood

Chingari, an Indian short video app has recently announced its partnership with Boogle Bollywood- a complete Bollywood and Pollywood entertainment channel for cinema and music lovers. The association was a strategic move by both parties, taken to attract the Moviebuffs on Chingari app, with premium Bollywood music and content shared byBoogle Bollywood Entertainment. With an…

ATC India named Sandeep Girotra as Chief Executive Officer
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ATC India named Sandeep Girotra as Chief Executive Officer

ATC India, a leading independent passive telecom infrastructure provider, has announced the appointment of Sandeep Girotra as the new Chief Executive Officer (CEO) of the company. He succeeds Ashwini Khillan, who is moving into a new APAC regional leadership role. Sandeep has over 30 years of experience across various functions within the Telecom and Technology…

VMLY&R India elevates Pooja Jauhari to Group CEO
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VMLY&R India elevates Pooja Jauhari to Group CEO

Global brand and customer experience agency VMLY&R today announced the appointment of Pooja Jauhari as Chief Executive Officer, VMLY&R India across its group of companies.  Based out of VMLY&R’s Mumbai office, she reports to VMLY&R Asia Co-CEO Tripti Lochan, who is based  in Singapore. As CEO VMLY&R India’s group of companies, Pooja Jauhari will oversee the…