With the hiring of Reena Mansukhani as Vice-President – Brand and Communications for Bella Vita Organic, IDAM House of Brands has added to its leadership team. In her new role, she will be in charge of devising communication and marketing strategies, as well as promoting and elevating the brand throughout the industry and creating a…
The Hindi news channel ABP News is back with the fourth season of its news analysis show ‘Parivartan,’ with renowned anchor Abhigyan Prakash as the host. The first episode of the show aired on ABP News on 18th June, and will telecast every Saturday at 10.14 am. The fourth season of the show will be based…
Glad U Came, an award winning PR and Influencer Marketing Agency, has acquired the Influencer Marketing Mandate for The Momo Co., the ultimate spot for lip-smacking momos. The agency will be in charge of designing and executing unique Influencer Marketing and Celebrity Gifting campaigns and establishing brand recognition among the Indian consumers. The account was…
Jagadeesan Kumar has been named Chief Financial Officer and Head of Corporate Development at Kapture CRM. Jagadeesan will assist KaptureCRM in developing better processes and scaling into a more organised organisation that can genuinely generate enormous value for all of our team members and stockholders. Commenting on his appointment, Sheshgiri Kamath, CEO & Co-founder said,“We are delighted…
The BGMI Master Series Tournament, which will be hosted by NODWIN Gaming, will begin on June 24, 2022. NODWIN Gaming, one of the world’s leading esports businesses, has partnered with Loco, India’s leading game streaming and esports platform, and Glance, an android lock-screen platform, as its digital streaming partners for the big event that is…
Tea brand Jivraj9 has launched a social media campaign encouraging youth to spend more time with their fathers and open a dialogue with them. The campaign is based on the lack of time and increasing disconnect in the father-children relationship. It has been conceptualised by Zero Gravity Communications, India’s leading integrated communication consultancy. The campaign is…
One of India’s leading OTT platforms Voot is all set to partner with Shriram Capital’s Tamil Nadu Premier League to bring the sixth season of Tamil Nadu Premier League (TNPL) for its viewers. Commencing on June 23, 2022, this season will be available for cricket enthusiasts and viewers across India, on the platform. This initiative will add to the repertoire…
FanClash, a Bengaluru-based esports startup, has acquired $40 million in Series B funding to help it achieve its goal of creating a worldwide esports fantasy, data, and fan engagement platform. The current fund raise was co-led by existing investors Sequoia Capital India, Falcon Edge, and Info Edge India, as well as Matic Networks (Polygon). FanClash…
Celebrating the all-pervasive power of music, Viacom18’s leading youth entertainment and music channels, MTV Beats, Vh1 India and MTV, have curated a one-of-a-kind extravaganza on World Music Day. Bringing together an unprecedented mélange of artists, genres, languages and moods, World Music Day Carnival is expected to be a one-hour special you do not want to…
As the world gears up to celebrate every father’s unconditional love for his kids, India’s leading English Entertainment channels from Viacom18, Colors Infinity and Comedy Central, unveil an exciting and endearing campaign ahead of Father’s Day 2022. Colors Infinity and Comedy Central’s #SafeForDad campaign encourages a simple yet radical and progressive idea, that no topic is off-limits when it…
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