Capsicum Mediaworks Bags the SEO Mandate for the Home & Living eCommerce Brand UrbanCart
| |

Capsicum Mediaworks Bags the SEO Mandate for the Home & Living eCommerce Brand UrbanCart

ByTVW News India Bureau

SEO agency Capsicum Mediaworks bags the SEO mandate for Indian homegrown brand UrbanCart – an experiential brand known for its unique, inspired and functional products like home essentials, furniture and décor. The agency will focus on strengthening the brand’s presence through result-driven SEO solutions that will help expand their organic reach while creating a distinctive…

CoinSwitch named Ramesh Bafna as Chief Financial Officer
| |

CoinSwitch named Ramesh Bafna as Chief Financial Officer

ByTVW News India Bureau

As part of its mission to “make money equitable for all,” Indian cryptocurrency investment firm CoinSwitch has named Ramesh Bafna as its chief financial officer. The company is transitioning into a wealth tech platform that focuses exclusively on cryptocurrencies. A seasoned executive with more than 18 years of experience, Bafna has overseen the financial workstreams…

mSix&Partners bags integrated media mandate for VKC Nuts
| |

mSix&Partners bags integrated media mandate for VKC Nuts

ByTVW News India Bureau

mSix&Partners, GroupM’s youngest outcome-based agency bagged integrated media and social duties for VKC Nuts, the country’s most premier sellers, processors, packers, whole sellers, distributors, exporters and importers of nuts and dried fruits. VKC Nuts also operates under the brand name ‘Nutraj’ and is also launching Nutraj Bactopure, India’s first pasteurized dried fruits. The account was…

Byju’s named Krishna Vedati as its President of Global Growth and Strategic Initiatives
| |

Byju’s named Krishna Vedati as its President of Global Growth and Strategic Initiatives

ByTVW News India Bureau

Krishna Vedati has been appointed president of global growth and strategic initiatives of BYJU’S. Tynker’s co-founder and CEO, Vedati, will report to Byju Raveendran and be a member of the executive committee. Tynker is a BYJU’S enterprise. Vedati will be succeeded as CEO of Tynker by Srinivas Mandyam, Co-Founder and Chief Technology Officer, and Kelvin…

CNBCTV18.com launches its new OTT offering ‘CNBCTV18 Binge’
| |

CNBCTV18.com launches its new OTT offering ‘CNBCTV18 Binge’

ByTVW News India Bureau

For its millennial demographic, CNBCTV18.com, the digital business news portal operated by Network18 Digital, has introduced CNBCTV18 Binge, an exclusive, video-only OTT platform. Users can access the service through the CNBCTV18 app and CNBCTV18.com, which launched the service in June. Some of the exclusive shows include – CNBCTV18 Classroom – which will feature information and guidance for…

Trailer Park Group ​named Amazon’s Tamagna Ghosh as Managing Director of APAC
| |

Trailer Park Group ​named Amazon’s Tamagna Ghosh as Managing Director of APAC

ByTVW News India Bureau

Tamagna Ghosh has been named managing director of APAC by Trailer Park Group, an entertainment marketing and content development company. It has also disclosed a large investment in cutting-edge technology as part of the next phase of its APAC expansion strategy. As Managing Director of Trailer Park Group APAC, Ghosh is responsible for implementing the…

Advent PR bags communication mandate for Hygiene Plus
| |

Advent PR bags communication mandate for Hygiene Plus

ByTVW News India Bureau

An Indian manufacturer of hygiene goods named Hygiene Plus awarded the communication contract to Advent Public Relations, a PR firm with offices in Delhi. The organisation, implementation, and administration of Hygiene Plus’s creative and strategic communication programmes will now fall under the purview of Advent PR. Increasing and expanding market involvement through strategic communication tools…

Equiniti India named Tom Thomas as Head of Marketing
| |

Equiniti India named Tom Thomas as Head of Marketing

ByTVW News India Bureau

Tom Thomas has been named Head of Marketing and Branding in India by Equiniti (EQ), a leader in shareholder management in the fintech industry with headquarters in the UK. Tom will be in charge of both the operations team that supports EQ’s international marketing and the branding initiative for EQ in India. Commenting on his…

Senco Gold & Diamonds Rolls out PRIDE Special Campaign #WearYourPride To Encourage LGBTQ+ Community
| |

Senco Gold & Diamonds Rolls out PRIDE Special Campaign #WearYourPride To Encourage LGBTQ+ Community

ByTVW News India Bureau

Senco Gold and Diamonds has launched the #WearYourPride campaign to encourage LGBTQ+ community and to celebrate equal rights for all genders. To promote inclusivity during the PRIDE Month, Senco Gold and Diamonds published two brand films – the videos feature brand ambassador Dutee Chand and her girlfriend pledging for “freedom of love” and another film on life of…

LoanTap strengthens Top-Level with The Appointment of Chief Financial Officer and Chief Risk Officer
| |

LoanTap strengthens Top-Level with The Appointment of Chief Financial Officer and Chief Risk Officer

ByTVW News India Bureau

LoanTap, one of India’s fastest-growing lending tech start-ups, announced the strengthening of its senior management by appointing Ashish Jain as the Chief Financial Officer and Rajeev Das as the Chief Risk Officer. Their primary responsibilities will include implementing strategic initiatives that will be transformative and influential to the future of hyper-growing fintech. The appointment of these two…