ixigo ropes in Jackie Shroff and Suniel Shetty for their #NikalLo campaign
| |

ixigo ropes in Jackie Shroff and Suniel Shetty for their #NikalLo campaign

Travel app, ixigo has roped in Bollywood celebrities Jackie Shroff and Suniel Shetty as the new faces of the brand, for their campaign- #NikalLo. The campaign has been designed to create buzz and increase brand awareness ahead of the festive season and will be launched across TV and digital platforms. The TVCs feature Jackie Shroff…

DS Group celebrates Dussehra with ‘Pulse Ka Pandal’ campaign
| |

DS Group celebrates Dussehra with ‘Pulse Ka Pandal’ campaign

DS Group’s Pass Pass Pulse, India’s favourite fruit candies with a tangy twist, has launched an exciting Campaign ‘Pulse Ka Pandal’ to bring festivities from across the country on the digital platform, this Navratri. In a one of its kind empirical bonanza, the festive revellers can enjoy the Ram Leela in the North, the famous…

Scaler Partners with a leading Creative Agency, The Womb, To Disrupt Tech Education Landscape
| |

Scaler Partners with a leading Creative Agency, The Womb, To Disrupt Tech Education Landscape

Scaler (by InterviewBit), one of India’s fastest-growing tech upskilling start-ups, today announced its partnership with The Womb, a leading Brand & Creative agency, to build an impactful and differentiated brand position and strengthen Scaler’s leadership in the tech education space. The agency will collaborate with Scaler and foster the brand’s propositions with innovative and robust…

Dinesh Karthik Becomes The New Brand Ambassador Of Gridlogic’s Flagship Taj Games
| | |

Dinesh Karthik Becomes The New Brand Ambassador Of Gridlogic’s Flagship Taj Games

Taj Games, India’s leading skill-based online gaming platform from the house of Gridlogic, announced the onboarding of celebrated Cricket icon Dinesh Karthik as their brand ambassador to create awareness about ethical gaming in India and further drive brand recall. As the brand ambassador for the flagship brand, Karthik will be the face of the popular fantasy cricket…

Avas Living onboards Virat Kohli as a brand ambassador
| |

Avas Living onboards Virat Kohli as a brand ambassador

Avās Living, founded by entrepreneur Aditya Kilachand, is a unique wellness luxury residential community in Alibaugh with a strong focus on holistic health and luxury living.  Home to several high net worth individuals, Avās Living has recently added the former captain of the Indian cricket team, Virat Kohli to their client roster. Choosing Avas Living…

Radio Mirchi partners with Quickshef
| |

Radio Mirchi partners with Quickshef

Wardwizard Foods and Beverages Limited, the makers of QuikShef, has collaborated with multiple major Garba festivals in Gujarat during the festive season. This Navratri, QuikShef will be collaborated with the Rock and Dhol event organized by Radio Mirchi in Rajkot, Ahmedabad, and Surat as their title sponsor for its display and branding. Furthermore, QuikShef is the Food…

Bata launches new ‘Impressions Collection’ Campaign featuring Kartik Aryan
| |

Bata launches new ‘Impressions Collection’ Campaign featuring Kartik Aryan

Inspired by the celebratory spirit of the festive season, India’s leading footwear brand Bata India, has launched the Impressions Collection. Featuring Kartik Aryan, the collection launch is an extension of the 360-degree title campaign, It’s Got to be Bata. As the year rounds up, the last few months are marked by a spirit of festivities across India…

Bharatpe Pos Business Hits Profitability In Two Years Of Launch
| |

Bharatpe Pos Business Hits Profitability In Two Years Of Launch

BharatPe, India’s leading fintech company, today announced that it has achieved an important milestone on its road to profitability with BharatSwipe, the company’s POS business turning profitable. BharatPe has achieved this milestone in 2 years of the launch of the product. The company also shared that this is the fastest-ever launch to profitability story of any…

Honda Cars India launches its new Brand Campaign ‘A Honda Goes Beyond’
| |

Honda Cars India launches its new Brand Campaign ‘A Honda Goes Beyond’

Honda Cars India Ltd. (HCIL), leading manufacturer of premium cars in India, today launched its new brand campaign ‘A Honda Goes Beyond’. The new campaign aims to connect with brand enthusiasts and a new generation of customers by showcasing Honda values of offering Innovative and Futuristic Technology products. Every Honda car is designed keeping superior customer experience…

Tamil Nadu cabinet passes ordinance to stop online gambling
| |

Tamil Nadu cabinet passes ordinance to stop online gambling

The action was taken as the Supreme Court started hearing a case from the Tamil Nadu government contesting a Madras High Court ruling that overturned the 2020 ban on internet gaming involving the transfer of money imposed by the previous AIADMK-led government. It was ruled unlawful by the state high court in a ruling that…