D2C beauty and wellness brand WOW Skin Science/WOW Life Science has appointed Richa Gupta as Vice President – Innovation and Strategic Projects for its India as well as international business. At WOW Skin Science, Richa will be in charge of new product launches, new brand development as well as other strategic projects across beauty, health and…
Tonic Worldwide, a digital-first creative agency, has bagged the integrated digital mandate for Mahindra First Choice’s car&bike. As part of their mandate, Tonic Worldwide will be managing the social media, paid media for car&bike . car&bike is not merely another name in the world of automotive websites. car&bike is envisioned as the consumer facing brand…
ASUS India has launched its new brand campaign titled ‘Incredible comes from within’ that celebrates the brand’s spirit and design genesis for its OLED laptop range in India. The campaign went on air yesterday, 16th October on Hotstar and Start Sports platforms as well as on the company’s social media platforms. ASUS is emphasizing the fact that every…
India’s largest multi-game platform Games24x7 has launched a captivating new campaign for the ICC T20 World Cup, for its fantasy sports platform, My11Circle. Titled “My11Circle pe team banao, har din SUV jeeto”, the 3-films campaign features brand ambassadors Sourav Ganguly and Shubman Gill to celebrate the spirit and enthusiasm of Indian cricket fans by rewarding…
AirAsia India is celebrating the 90th anniversary of JRD Tata’s first commercial flight by hosting a series of digital, on ground, and in-flight engagement activities. An ardent aviator, JRD Tata was the longest-serving chairman of the Tata group and is regarded as the father of civil aviation in India. In addition to being a recipient of the…
Tech-enabled omni-channel pet-care platform, Zigly announced the launch of two experience centers at New Friends Colony and Ambassador Hotel – IHCL SeleQtions– Sujan Singh Park in New Delhi. The expansion comes as part of Zigly’s omni-channel expansion strategy to increase customer touch-points across the country and strengthen its commitment to delivering quality and affordable range…
India’s leading and one of the fastest-growing financial services providers, TVS Credit, is celebrating the Diwali festivities with its ongoing campaign, Magical Diwali. Through this integrated marketing campaign, targeted at loan seekers and its brand followers, the company is offering exciting prizes worth Rs. 10 lakh on the purchase of products financed with a TVS…
Healthians, has roped in actress Rashmika Mandanna as its brand ambassador who is one of the leading actresses in the South and now even commands a massive fan following pan India. She is also a very prominent social media star with an incredible fan following. Banking on her universal appeal and popularity, Healthians aims to…
During the festive season in India, Amazon once again celebrates its people who play a key role in delivering a delightful festive season for the customers, with the launch of “WeAreAmazon” campaign. The campaign spotlights Amazon employees, associates, and partners who are making sure that customers have a brighter and safer festive season. At Amazon,…
Ahead of Diwali, Acer India has launched its new film conceptualised by Contract Advertising. The short video follows the emotions of a father as he is about to meet his daughter for Diwali after she married someone of her choice without his permission. But over the course of meeting her new family, the father discovers…
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