PayU Reveals The Invisible Thread Of Unity That Brings People Together In Their Latest AI-led Campaign
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PayU Reveals The Invisible Thread Of Unity That Brings People Together In Their Latest AI-led Campaign

PayU, one of the leading payment and business solutions companies, has launched an enthralling Independence Day campaign #FreedomOfPayment that resonates with the essence of this significant day by emphasising the freedom to accept and receive payments from anywhere at any time. Conceptualised and executed by Chimp&z Inc, the digital campaign captures the spirit of liberation…

Lectrix EV appoints PRable Global as its PR & Communications partner
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Lectrix EV appoints PRable Global as its PR & Communications partner

PRable Global recently augmented the launch of Lectrix EV’s launch of new Two-Wheeler EVs with 93 game-changing features.  The product – Lectrix LXS G3.0 and LXS G2.0 is one of the most intelligent EVs. PRable Global has made a mark as a young, dynamic PR and communications agency in India. With a strong portfolio of…

BeatXP Named Indian Icon Hrithik Roshan as Brand Ambassador
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BeatXP Named Indian Icon Hrithik Roshan as Brand Ambassador

India’s most rapidly growing direct-to-consumer (D2C) fitness technology company, BeatXP, has welcomed the renowned Indian Superstar Hrithik Roshan to endorse its latest range of massagers. This collaboration arrives at a pivotal moment, as the demand for fitness and health devices continues to surge. Hrithik Roshan’s partnership with BeatXP is set to solidify the brand’s position…

Mario Named Diljit Dosanjh as their Brand Ambassador
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Mario Named Diljit Dosanjh as their Brand Ambassador

The market leader Mario Rusk, is thrilled to announce its collaboration with the incredibly versatile Indian actor and singer, Diljit Dosanjh. He is now the brand ambassador for Mario Rusk. Mario’s decision to rope in Diljit Dosanjh was driven by his wide appeal and his ability to connect with diverse audiences across generations and regions….

Unacademy Named Anurag Tiwari as National Academic Director for Unacademy Centres
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Unacademy Named Anurag Tiwari as National Academic Director for Unacademy Centres

Unacademy, India’s largest learning platform* today announced the appointment of Anurag Tiwari as the National Academic Director for Unacademy Centres. An accomplished Educator with over 18 years of experience in the education sector, Anurag brings a wealth of expertise and a proven track record to his new role. Anurag’s distinguished journey in the education sector…

Reclaiming Health on Independence Day: iThrive Launches ‘Health Deserves Freedom’ Campaign
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Reclaiming Health on Independence Day: iThrive Launches ‘Health Deserves Freedom’ Campaign

This Independence Day, iThrive, a pioneering leader in functional nutrition, is proud to launch a groundbreaking campaign that celebrates the true essence of freedom – the freedom to lead a life that is both healthy and free of disease. The campaign, centered around the theme “Health deserves freedom,” highlights the transformative power of functional nutrition…

Terribly Tiny Tales and Ceat Tyres Team Up to Celebrate the Joy of Friendship with Yaar Wala Pyaar S2
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Terribly Tiny Tales and Ceat Tyres Team Up to Celebrate the Joy of Friendship with Yaar Wala Pyaar S2

 In this joyous season of friendship, TTT launches its highly anticipated,  Friendship Day IP, Yaar Wala Pyaar S2, in collaboration with Ceat tyres. This is a social first campaign that celebrates the intricacies of  modern day friendships and encourages TTT’s highly engaged community of 5 mn+ to explore the world with their friends, even if it means…

Prime Video Bags Top Honors at the Indian Film Festival of Melbourne 2023 Awards
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Prime Video Bags Top Honors at the Indian Film Festival of Melbourne 2023 Awards

Prime Video, India’s most loved entertainment destination, has won the top honors at the prestigious Indian Film Festival of Melbourne (IFFM) 2023 Awards. Prime Video’s original series, Jubilee, won the coveted Best Series Award, while Vijay Varma bagged the award for Best Actor for his hard-hitting performance in the original series, Dahaad. In addition to this, blockbuster…

Indian e-commerce industry records 26% YoY order volume growth in FY23 Says Unicommerce report
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Indian e-commerce industry records 26% YoY order volume growth in FY23 Says Unicommerce report

Unicommerce, India’s leading e-commerce enablement SaaS platform today launched the third edition of its annual trends report, the ‘India E-commerce Index’ 2023. Indicating a maturing e-commerce landscape across the country, India’s e-commerce industry has recorded an impressive 26.2% YoY order volume growth in FY-2023 supported by a 23.5% rise in annual GMV (Gross Merchandise Volume)…

mPokket’s New ‘Don’t-Feel-Like-It’ Policy Aims to Boost Employee Morale and Productivity
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mPokket’s New ‘Don’t-Feel-Like-It’ Policy Aims to Boost Employee Morale and Productivity

mPokket – a leading digital lending platform – today announced the introduction of its new work-from-home policy, ‘Don’t-Feel-Like-It’ (DFLI), aimed at enhancing employee morale, motivation, and mental well-being while promoting a healthy work-life balance. This innovative policy reflects mPokket’s commitment to fostering a productive and harmonious work environment that prioritizes the overall well-being of its team…