Joy Personal Care has announced its collaboration with Shah Rukh Khan as the brand ambassador for the face wash category of Joy Personal Care. JOY Lemon Face Wash, amongst the flagship products of the company will be endorsed by Khan, alongside Sanya Malhotra, who has been the brand’s ambassador since the past year. The duo,…
The Indian Premier League franchise Punjab Kings onboarded KENT as its Principal Sponsor for the upcoming season. The team will be seen in action from March 23, competing in their first game of the season at the New PCA Stadium, Mullanpur, against the Delhi Capitals. KPH Dream Cricket Limited CEO Satish Menon said, “we are delighted…
Prime Video, India’s most loved entertainment destination, has unveiled a contemplative video dedicated to the role of women in entertainment. The video features Prime Video’s key global, as well as Indian leadership team who articulate Prime Video’s undeterred commitment to gender equality and the invaluable contributions of women in storytelling and beyond. The video features…
Mixed Route Juice, one of the fastest growing social and content agencies has bagged the complete 360 advertising (ATL & BTL), Marketing and Digital mandate in a multi-agency pitch for Project Vikalp, working in the space of Women’s Sexual rights by Ipas Development Foundation for rural regions in Rajasthan, Madhya Pradesh, and Assam. In 2016, India…
ABP Network, India’s leading media conglomerate, proudly announces its collaboration with Star Sports as the official non-exclusive broadcaster for the much-anticipated Legends Cricket Trophy 2024. This partnership marks a significant milestone in delivering top-notch cricketing entertainment to millions of viewers across the Indian subcontinent and beyond. ABP Network has secured the non-exclusive rights from Off Spin Ventures, a leading Sports…
Zee Café, a pioneer in bringing foreign language content to Hindi-speaking audiences, continues to set new benchmarks with its programming choices. Following the overwhelming success of the Hindi-dubbed version of the critically acclaimed series “Breaking Bad” last August, the channel will delight fans again with the premiere of its highly anticipated prequel, “Better Call Saul,” starting April…
Social Panga, an integrated creative and digital marketing agency with offices in Bangalore, Delhi/NCR, Mumbai, and Dubai, has named Ruksheen Palia as Vice President of Business and Strategy to enhance its Mumbai operations. With over twelve years of industry experience, Ruksheen joins the team from VMLY&R India, where she served as the business lead for…
Pepperfry, an ecommerce place for furniture and home goods, has named Mahip Dwivedi as its new vice president of marketing. In his role, Mahip will oversee the company’s marketing strategy, brand communication, performance marketing, retention, and public relations. He started his new position on December 20, 2023. Mahip has an MBA from MS Ramaiah Institute…
IMAX Corporation and BookMyShow, India’s leading entertainment destination today announced a new partnership designed to revolutionise the way audiences discover and engage with premium entertainment experiences online. Under the agreement, IMAX and BookMyShow will collaborate on features across the entertainment platform to enhance the user experience and ease of discovery for moviegoers seeking The IMAX…
Infidigit, a leader in the organic growth space in India, is poised to accelerate its growth trajectory with the appointment of Kiran Washindkar as Co-Founder & SVP of Growth. In his new role, Kiran will continue to play a pivotal role in furthering organic growth for premium clients with a futuristic approach to integrating AI…
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