Bisleri International, India’s leading packaged drinking water brand, has entered into a significant sustainability partnership with the Indian Army’s Manekshaw Centre, located in Delhi Cantonment. The collaboration is part of Bisleri’s flagship plastic recycling initiative, Bottles For Change (BFC).
Bisleri and Manekshaw Centre Join Forces for Sustainability
The Letter of Association was officially signed by Angelo George, CEO of Bisleri International, and the Director of the Manekshaw Centre, in the presence of senior army officials. This partnership marks a milestone collaboration focused on promoting plastic recycling and environmental responsibility.
Under the agreement, Bisleri’s Bottles For Change team will collect used plastic waste from the Manekshaw Centre, ensuring it is responsibly sent for recycling. The initiative aims to contribute to the Centre’s sustainability goals while supporting a larger vision for a cleaner, greener future.
Supporting the Indian Army’s Sustainability Journey
Speaking on the partnership, Mr. Angelo George said:
“It is an absolute honour for Bisleri to be associated with the Manekshaw Centre, a symbol of the Indian Army’s legacy and values. Through this initiative, we aim to build a sustainable ecosystem for plastic collection and responsible repurposing. This collaboration reflects our shared commitment to environmental responsibility and national pride. We are proud to contribute to the Armed Forces’ sustainability efforts and look forward to a long-term, meaningful partnership.”
As a symbol of this collaboration, Bisleri has also introduced the ‘Bench of Dreams’ at the Manekshaw Centre, promoting the importance of plastic recycling and sustainable community spaces.
The Manekshaw Centre: A Symbol of Legacy and Leadership
Situated in the peaceful Delhi Cantonment, the Manekshaw Centre is a premier multi-utility convention complex spread over 25 acres. Known for its elegant architecture and landscaped surroundings, the centre regularly hosts both military and civilian events and stands as a reflection of the Indian Army’s rich traditions, discipline, and leadership.
Reinforcing Bisleri’s Environmental Commitment
This partnership is a testament to Bisleri International’s growing leadership in environmental stewardship and community engagement. Through the Bottles For Change program, Bisleri continues to work with leading institutions across India to promote plastic segregation, recycling, and the responsible use of plastic.
By collaborating with the Indian Army’s prestigious Manekshaw Centre, Bisleri not only strengthens its sustainability mission but also supports a national institution renowned for its integrity, leadership, and positive societal impact.
