Tips Industries’ new division announced collaborations with consumer brands Boat, Hero Motocorp’s Karizma Bike, and Skechers, in the newly launched remake song “Gore Gore Mukhde Pe” by Badshah, featuring the cast of the upcoming film “Ishq Vishk Rebound.”
The dance music video blends the brands into the visuals of the song.
Kiran Dcruz, Head of Brands and Partnerships division, Tips Industries, said, “We are excited to pioneer innovative collaborations between entertainment and brands. In the film “Ishq Vishk Rebound”, our integration with Boat, Hero Motocorp’s Karizma Bike, and Skechers demonstrates our commitment to seamlessly weaving brands into the fabric of our films music.
These partnerships elevate the cinematic experience and also create authentic connections of brands with audiences.”
The music video of “Gore Gore Mukhde Pe” features Rohit Saraf, Pashmina Roshan, Jibraan Khan, and Naila Grewal grooving along with Badshah. This dance music video was choreographed and directed by Farah Khan.
The video was released last Friday.
