Nandani Creation has announced that popular Bollywood actress Madhuri Dixit has joined them as the brand ambassador for their brands “Jaipur Kurti” and “Desi Fusion By Jaipur Kurti.” The company plans to promote these brands through various means such as in-store visual branding (electronic and print) and digital media advertisements.
Madhuri Dixit is a highly acclaimed Indian actress, known for her roles in over 70 Hindi films. She is widely recognized and has received numerous awards for her outstanding contributions to the film industry. Aside from her acting career, she is also involved in philanthropic activities and has appeared as a judge on dance reality shows.
With this association, Madhuri Dixit will endorse the products of “Jaipur Kurti” and “Desi Fusion By Jaipur Kurti,” helping to expand the company’s presence across the country. Nandani Creation Ltd. aims to carry out promotional activities through outdoor marketing and various branding efforts, including in-store visual displays and digital media advertisements. The company is excited about this long-term partnership and believes that it will align with their brand philosophy.
Commenting on the engagement, Anuj Mundhra, chairman & managing director of Nandani Creation Limited said: “We are delighted to have Madhuri Dixit as the face of our brands. Madhuri Dixit shares a strategic synergy with our brand. We believe this partnership will help us to connect better with our customers and communicate our brand’s philosophy. This association will also catalyze our geographical expansion and new product designs.”
