Bengaluru, India — Madison HiveMinds, the digital agency arm of Madison World, has bagged the integrated digital marketing mandate for Stahl Kitchens, one of India’s leading premium cookware and kitchenware brands.
The collaboration is aimed at strengthening Stahl Kitchens’ digital presence, enhancing brand visibility, and driving customer acquisition across D2C and online marketplaces. The account will be managed by Madison HiveMinds’ Bengaluru team.
Accelerating Stahl Kitchens’ Digital Growth
As India’s premium cookware market continues to expand rapidly, Stahl Kitchens is focusing on building its digital ecosystem to reach modern, design-conscious consumers. The brand aims to leverage digital platforms to amplify its reach, streamline performance, and create stronger engagement across online channels.
Under the new mandate, Madison HiveMinds will lead a comprehensive digital strategy that covers media planning and buying, consumer journey optimization, organic growth, and marketplace performance. The partnership will focus on crafting a data-driven, full-funnel approach to fuel Stahl’s next phase of growth.
Leadership Insights
Speaking on the win, Deepti Bhaduria, CEO of Madison HiveMinds, said:
“Brands like Stahl are making India reimagine the way premium cookware is bought and used. As the premium cookware market evolves, we need to think of immersive digital experiences and highly efficient campaigns to capture the growing demand. It is an honor for us to be partner with Stahl Kitchens and join them in their journey of creating a large loyal customer base.”
Echoing this sentiment, Dhruv Agarwal, CEO of Stahl Kitchens, added:
“At Stahl, we are committed to elevating cooking experiences through thoughtful design and high-quality products. As we expand aggressively online, having an integrated digital partner like HiveMinds helps us streamline our D2C, marketplace, and performance functions under one strong strategic direction. We look forward to a high-impact collaboration that will accelerate our growth journey.”
About Stahl Kitchens
Stahl Kitchens is a premium cookware and kitchenware brand known for its high-quality triply stainless-steel products crafted for modern Indian homes. Stahl emerged from three decades of experience in manufacturing world-class products under Autopress India. In a span of 13 years since its inception, Stahl is today one of the leading names in the Indian cookware industry, benchmarked for its exceptional product design, precision engineering and superior craftsmanship. The brand is focused on making intuitive and innovative kitchen tools with very high safety standards leveraging the best global technology practices.
Stahl Kitchens offers a wide portfolio including pressure cookers, cookware sets, frypans, saucepans, and other specialty tools trusted by thousands of home cooks and culinary enthusiasts across the country.
Explore more: https://stahlkitchens.com/
About Madison HiveMinds
Madison HiveMinds is a Bengaluru-based, full-service digital marketing agency and consultancy specializing in performance marketing, display advertising, e-commerce, and programmatic buying. The company manages digital strategies for leading brands such as Domino’s, Tanishq, MaxLife Insurance, BigBasket, Jio Finance Ltd, as well as e-commerce mandates for companies like Crompton, Haleon, Nivea, Wow, Eureka Forbes, Boat, SUGAR Cosmetics, Revlon, Sonata Watches, Stanley Black & Decker, and many more.
HiveMinds leverages cutting-edge technology, proprietary tools, and advanced data analytics methodologies to deliver exceptional results and drive measurable success for its clients. HiveMinds is a unit of Madison World which, through its 11 companies, served as many as 500 advertisers last year.
