Akasa Air Appoints Naarayan T V as Chief Marketing Officer

Akasa Air has announced the appointment of Naarayan T V as its new Chief Marketing Officer (CMO), effective 29 August 2025. The move comes as the airline continues to strengthen its leadership team to support its rapid growth in India’s aviation sector.

Naarayan T V’s Professional Journey

With over two decades of experience in financial services, digital platforms, and marketing leadership, Naarayan brings a strong track record of driving brand strategy and customer engagement.

Most recently, he served as Chief Marketing Officer at IDFC First Bank, where he played a pivotal role in positioning the bank as a customer-centric brand. He stepped down from the role on 22 August 2025.

Over the years, Naarayan has held senior roles at leading organizations including:

  • Kotak Securities

  • TimesOfMoney

  • Motilal Oswal Securities

  • PayPal, where he spearheaded merchant marketing, marketing operations, and international merchant acquisition

Recognitions and Industry Impact

Naarayan’s contributions to marketing have been widely acknowledged. In 2024, he was featured among the BW Top Marketers, a recognition of his leadership and innovative approach in the BFSI sector.

Strategic Significance for Akasa Air

As Akasa Air continues to expand its footprint in India’s highly competitive aviation market, the appointment of Naarayan T V is expected to further strengthen the airline’s brand visibility, digital marketing initiatives, and customer engagement strategies. His experience in driving growth across financial and digital platforms is likely to play a crucial role in shaping Akasa Air’s next phase of expansion.

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