McDonald’s India (West and South) has proudly announced the signing of NTR Jr as its brand ambassador for the beloved McSpicy Fried Chicken range. Alongside this exciting partnership, the brand has unveiled a captivating TV commercial (TVC) titled #DontExplainJustShare, creatively developed by DDB Mudra.
With a fresh twist on its renowned McSpicy Fried Chicken, McDonald’s India introduces the innovative concept of ‘McSpicy Chicken Sharers’—a first-of-its-kind sharing experience offered in bucket format. The accompanying brand film emphasizes the notion of simply sharing the irresistible McSpicy Chicken without the need for any explanations.
The latest TVC showcases NTR Jr in a delightful and whimsical setting, delivering a delightful surprise. Infused with a touch of magic and playful banter, NTR perfectly captures the essence of the #DontExplainJustShare theme associated with the new offerings. Viewers witness him playfully manipulating the moon to ensure his favorite McDonald’s store remains open, allowing him to indulge in the delectable McDonald’s McSpicy Chicken sharers with his friends.
“We are ecstatic to have NTR Jr join the McDonald’s India family as our brand ambassador. His incredible on-screen presence, charismatic personality, and relatability among the youth and families complement our vibrant brand and new offering very well,” said Arvind R.P., chief marketing officer, McDonald’s India (West and South).
“I’m happy to join McDonalds’s (W&S) as their brand ambassador for McSpicy Chicken Sharers! It is an iconic brand that resonates with millions of people across the world, and to be a part of this journey feels amazing. I have always believed in collaborating and sharing, and the McSpicy Chicken Sharers speaks volumes about this spirit – #DontExplainDontShare,” said NTR Jr.