Millimetre named Zero Gravity Communications its Agency of Record
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Millimetre named Zero Gravity Communications its Agency of Record

Millimetre, the flagship brand of Lamitude today announces Zero Gravity Communications (“ZGC”) as its creative, strategic and media planning agency of record. ZGC is an independent advertising agency based in Ahmedabad. The agency will handle brand strategy, creative execution, and digital media duties for Millimetre.  “ZGC is filled with strong talent, creative minds and extensive experience in creating meaningful brand actions” said Punit Tambi, partner at Lamitude. Together ZGC and Lamitude will be launching a series of campaigns to strengthen the market presence of Millimetre brand in a hyper personalized way by leveraging a strategic mix of traditional and digital channels to maximize reach, engagement and impact across the value chain. The pursuit…

PROSE & Digital Tribe wins PR & Social mandate of Swiss Traffalgaar Luxury Hotels
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PROSE & Digital Tribe wins PR & Social mandate of Swiss Traffalgaar Luxury Hotels

PROSE Integrated and its digital arm – Digital Tribe bagged the mandate for PR & Social media by UK based Swiss Traffalgaar Luxury Hotels. PROSE will handle public relations via traditional PR for the hyper local customers and influencer marketing for the millennial traveller. Digital Tribe is entrusted with end to end digital duties including…

Harman India named 80dB Communications as its PR Partner
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Harman India named 80dB Communications as its PR Partner

HARMAN International, a wholly-owned subsidiary of Samsung Electronics Co. that focuses on connected technologies for the automotive, consumer, and enterprise markets, has awarded its public relations account in India to 80dB Communications, an integrated reputation management advisory. 80dB Communications will be in charge of developing all public relations and external communications programmes aimed at highlighting…

Crosshairs Communication bags PR mandate for iTokri
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Crosshairs Communication bags PR mandate for iTokri

iTokri, Indian Handloom, and Handicraft Products Online, launched in 2012 in Gwalior, India, has hired Crosshairs Communication, a Delhi-based public relations (PR) and social media agency. The agency won the contract in a multi-agency pitch and will be in charge of the brand’s mainstream and digital public relations, as well as media tasks. iTokri, India’s…

KisanKraft awards PR Mandate to Blue Lotus Communications
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KisanKraft awards PR Mandate to Blue Lotus Communications

KisanKraft, India’s only company to serve their entire seed-to-harvest cycle of small and marginal farmers, has awarded its’ Public Relations mandate to Blue Lotus Communications, a 20-year-old knowledge-driven agency. KisanKraft has served more than 50 lakh small farmers through mechanization adoption to increase farmer earnings, crop productivity and cultivated area. The company has set up…