Parle Agro’s new OOH campaigns for Appy Fizz, Frooti & Smoodh make a striking impact this summer season
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Parle Agro’s new OOH campaigns for Appy Fizz, Frooti & Smoodh make a striking impact this summer season

Parle Agro, India’s leading beverage giant, has set out to captivate consumers with vibrant Out-of-Home (OOH) campaigns for its popular brands – Frooti, Appy Fizz and Smoodh. Designed to grab attention during the scorching summer months, the campaigns aim to maximize brand impact, reach and consideration across all corners of the country. Each brand’s campaign has its…

Parle Agro will Fizz up the celebrations this summer with new campaign from Appy Fizz
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Parle Agro will Fizz up the celebrations this summer with new campaign from Appy Fizz

Parle Agro amps up its iconic sparkling beverage, Appy Fizz with the launch of a high-energy 360-degree multimedia campaign. The latest ad offers a visually stunning experience, featuring brand ambassador, Kriti Sanon. The campaign highlights Gen-Z’s desire for an elevated experience in every moment, triggered by the pop of an Appy Fizz. The ad film revolves around the idea of…

In its summer campaign, Appy Fizz features Kriti Sanon and Jr. NTR
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In its summer campaign, Appy Fizz features Kriti Sanon and Jr. NTR

Appy Fizz, the iconic bold beverage from , has unveiled an upbeat summer campaign kicking off the new era of the sparkling fruit flavoured brand. For the first time ever, megastars and brand ambassadors Kriti Sanon and Jr. NTR will be seen together onscreen, as a part of Appy Fizz’s campaign. The fresh onscreen pairing is testimony to the…

Parle Agro named Kriti Sanon as Appy Fizz’s New Brand Ambassador
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Parle Agro named Kriti Sanon as Appy Fizz’s New Brand Ambassador

Indian beverage major, Parle Agro has signed on leading actor, Kriti Sanon as the brand ambassador for the country’s fastest growing beverage brand, Appy Fizz. Known for her exuberance and spirited personality, Sanon has been deemed a great fit for the apple flavored sparkling drink brand. Recently, Appy Fizz refreshed its look and unveiled its new packaging, adding a new…