Sushant Sadamate and Sindhu Biswal, two highly experienced professionals with a strong track record in scaling startups and leading brands, have announced the launch of Buzzlab, a cutting-edge content-led growth firm. Buzzlab focuses on hyper-scaling brands, startups, and creators on platforms like YouTube, Instagram, Spotify, and other new-age platforms using proprietary frameworks driven by data analytics and Generative AI workflows.
With their extensive expertise in running successful growth campaigns and working with top-tier agencies, Sushant and Sindhu bring a fresh perspective to the marketing landscape. Sushant has held pivotal roles in renowned agencies like Lowe Lintas, Famous Innovations, and L&K Saatchi & Saatchi, managing major global accounts and brand strategies for industry giants such as Hero MotoCorp, Flipkart, and Dell.
“I’ve spent years seeing agencies fall short by focusing solely on deliverables. Brands need more than just campaign outputs—they need results,” said Sushant Sadamate, Co-Founder & COO of Buzzlab. “At Buzzlab, we’re moving beyond the usual playbook. Our approach is about creating content that doesn’t just meet a quota, but sparks meaningful growth.”
Sindhu Biswal, a serial entrepreneur, is no stranger to the startup and digital media space. In 2017, he built a social networking app that attracted over 1 million users. He has also led growth strategies for top startups like Paytm Insider, FilterCopy, Betterhalf, and Jupiter, while advising India’s top creators like Raj Shamani and Finance with Sharan’s 1% club.
“What I’ve noticed is brands want to be creators and creators want to become brands. Most agencies are too focused on checking boxes—chasing the next big launch, award or trendy ad. No one owns the outcome. Buzzlab is different, it’s built on first principles and a growth mindset,” shared Sindhu Biswal, Founder & CEO of Buzzlab. “We have 3 playbooks – Instagram playbook, YouTube playbook, and Growth marketing playbook. We use our playbooks to scale a brand’s organic and performance marketing efforts so they see better Customer Acquisition Cost (CAC), ROI, and a massive impact.”
The founders emphasize that Buzzlab’s approach is unique in the market. “What we are building is one-of-a-kind. We are challenging traditional ways of working and creating custom playbooks for our clients. We are also hiring across all fronts,” the founders added.
Note: We are also on WhatsApp, LinkedIn, and YouTube, to get the latest news updates, Join our Channels. WhatsApp– Click here, and for LinkedIn– Click Here
