Myntra partners with Urbanic to deepens its connect with fashion-forward Gen-Z
Myntra has on-boarded Urbanic, a London-based digital fashion brand and the ultimate one-stop-shop for edgy, chic yet economical fashion, marking the latter’s first-ever partnership with an e-commerce platform. The brand is an emerging favorite among fashion-first Gen-Z shoppers and beyond in India, for women’s western wear, while also being popular in several countries, with its…