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CavinKare launches Meera Music to Strengthen Meera’s Proposition of Goodness of Tradition

Meera, an iconic hair care brand from the house of FMCG major CavinKare today announced the digital launch of Meera Music. An initiative by the brand, the property aims to bring the younger generations closer to traditional music through Carnatic Fusion. Commenting on the launch, Raja Varatharaju, Business Head – Personal Care said, “We are delighted to launch …

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CavinKare

CavinKare forays into men’s grooming category with the launch of BIKER’S

CavinKare, the Indian FMCG giant, today announced its foray into the men’s grooming category as part of its CavinKare 2.0 growth strategy. The company is intended to offer a host of items catering to hair and body care needs specifically for urban males under its first pure-play men’s Personal Care brand, BIKER’S. To kick off …

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