First Partners won brand communication mandate for Nikon India
Nikon India has hired First Partners as its brand communications (PR) consultancy. The company’s mandate includes strategic counsel, media relations, and integrated campaign management. Atul Ahluwalia, Founding Partner, First Partners, said, “Nikon’s trailblazer position in the imaging industry and strong equity among professional photographers and amateurs alike offers an opportune runway for distinguished and creative storytelling …
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