Muthoot Finance launches new campaign ‘Kholiye Khushiyon Ki Tijori !’
| |

Muthoot Finance launches new campaign ‘Kholiye Khushiyon Ki Tijori !’

Muthoot Finance continues to retain its leadership position in the competitive Gold Loan segment, it has launched its new campaign that reinforces its unique and core strengths. The campaign is once again anchored by Shri. Amitabh Bachchan, who has been the brand ambassador for the past five years. The new campaign ‘Kholiye Khushiyon Ki Tijori!’…

Nescafé RTD celebrates India’s Gen Z heroes in its new campaign
| |

Nescafé RTD celebrates India’s Gen Z heroes in its new campaign

Nescafé Ready-To-Drink (RTD) cold coffee has launched a new campaign called “Thoda Aur Machaa,” which celebrates our Gen Z’s enthusiastic spirit and doer’s attitude. The campaign tells the experiences of actual Gen Z heroes who think that their actions and attitudes can make a difference through a three-part video series. Commenting on the new campaign, Mehernosh…

Twenty Dresses by Nykaa Fashion unveils new campaign for its Summer Edit
| |

Twenty Dresses by Nykaa Fashion unveils new campaign for its Summer Edit

Picnics in the park, beach vacations, cold drinks, and warm sun caressing your face – SUMMER is here and so is Twenty Dresses by Nykaa Fashion to help you make cool fashion statements with its newest ‘Summer Edit’.  Featuring the refreshing Alaya F, the brand ambassador, the curation is unabashedly original and offers something for…

Bata India enhances Hush Puppies’ portfolio in India with a launch of new campaign
|

Bata India enhances Hush Puppies’ portfolio in India with a launch of new campaign

Hush Puppies, a US-based footwear and lifestyle brand, has recently launched a new 360-degree campaign called “Neo Casuals for Neo Leaders” by Bata India, which retails and marketing the brand. The campaign is an important component of Hush Puppies’ bigger story of reinforcing the brand’s position as a premium, contemporary brand that caters to the…

Wakefit.co launches ‘100-day Buy and Try’ policy for sofas in new campaign
| |

Wakefit.co launches ‘100-day Buy and Try’ policy for sofas in new campaign

Wakefit.co, one of India’s largest Wakefit.co, one of India’s largest D2C home and sleep solutions providers, is launching a campaign to introduce a first of its kind ‘100 day buy and try’ policy for its sofa range. home and sleep solutions providers, is launching a campaign to introduce a first of its kind ‘100 day…

IKEA’s new campaign highlights solutions to organize homes better in financially stressed time
| |

IKEA’s new campaign highlights solutions to organize homes better in financially stressed time

IKEA, the leading Swedish home furnishing brand, launched a new integrated campaign in India, the series is launched with the tagline – “everyday situations, everyday, solutions.” across television, OOH, and digital channels. The campaign highlights IKEA’s expertise in providing affordable and sustainable home furnishing solutions basis various needs of one’s life at home, especially when…

#GiftofSurity: Onsurity’s new campaign on affordable healthcare for SME work-family
| |

#GiftofSurity: Onsurity’s new campaign on affordable healthcare for SME work-family

Onsurity, India’s first tech led monthly subscription-based employee health benefits platform, has launched its first digital campaign that focuses on the ‘#GiftOfSurity’ for SME work families. The campaign demonstrates that expansion of health benefits is a vital step for SME and start-ups to pave the way in India’s effort to achieve Universal Health Coverage. The…