Lemma, an omnichannel Supply Side Platform (SSP) for emerging media, announced today the appointment of Salil Shanker as the Regional Head, (South Asia) to expand and drive agency partnerships and demand for emerging media formats in untapped markets for Lemma. Salil’s newly created role will further solidify and accelerate Lemma’s position as a preferred SSP…
Lemma, an independent Supply Side Platform for Digital out-of-home, announced the appointment of Puneet Biyani as company President. Puneet joins Lemma with over two decades of experience in Business Operations, Finance, International Market and Strategy. His most recent stint was with times OOH, a subsidiary of Bennett Coleman & Co Ltd. As President, Puneet will…
Tata CLiQ Luxury, India’s premier luxury lifestyle platform, recently executed their first programmatic DOOH campaign for #TheLuxeLife at airports through Lemma, the largest and fastest growing DOOH network. The programmatic DOOH campaign, aimed to reach audiences exhibiting high affinity for online shopping and luxury products while on the move, was live at Mumbai Terminal 2…
Mogi IO, a B2B Media-Tech SaaS start-up that leverages Artificial intelligence (AI) in building cutting-edge IPs has partnered with Lemma to offer Ad-based revenues on Mogi’s white-label OTT solution to its clients, thereby offering all possible monetisation opportunities to Mogi’s clients. Mogi’s white-label OTT/video app solution is creating disruption in the content industry by offering…
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