Esha Gupta, a Bollywood and Telugu actor, has been appointed as the brand ambassador for Khelraja, a real-money gaming platform that provides sports betting, live casino gaming, and esports.
The Sportsbook and Casino divisions of Khelraja will be promoted by Gupta through both online and traditional marketing channels. This comes after Khelraja’s collaboration with Patrice Evra, a legend of France and Manchester United.
Speaking on the association, Japneet Singh Sethi, Country Manager – Khelraja, said, “Khelraja is already extremely popular amongst Southeast Asia’s growing community of online gamers, thanks to the range of its offerings. As one of the coolest iGaming platforms, it has a natural synergy with Esha Gupta, whose bold and vivacious persona has enthralled and entertained millions of people across the continent. Bringing her on board as the brand ambassador for our Sportsbook and Casino segments was an obvious choice. With her as the face of the brand, we are confident of accelerating our current growth trajectory and achieving greater operational scale than ever.”
Esha Gupta added, “As one of the top iGaming platforms in Southeast Asia, Khelraja offers a bouquet of options for digital-first people like me, who play online games while also getting a chance to earn real money rewards. I am delighted to be representing Khelraja as its brand ambassador and am looking forward to representing the brand’s offerings across channels.”
