Day: October 12, 2021

Chimpz

Chimp&z Inc Wins Digital Mandate for Hashtag Poker & Poker Sports League

A full-service digital advertising agency from the house of Merge Infinity Global, Chimp&z Inc wins the digital mandate for India’s first video poker app Hashtag Poker and Poker Sports League, affiliated with Mind Sports League. Along with social media and influencer management, the agency will also oversee its production and performance campaigns. The accounts were …

Chimp&z Inc Wins Digital Mandate for Hashtag Poker & Poker Sports League Read More »

Sukkhi

Sukkhi Ropes in Karisma Kapoor as Its Brand Ambassador

Sukkhi, India’s leading online-first fashion jewellery brand has roped in the iconic Bollywood actress Karisma Kapoor as their brand ambassador. The actress will be seen as the face of the brand, promoting its premium quality products which are available at attractive prices across India. As the festive season is approaching, Sukkhi is expecting a huge …

Sukkhi Ropes in Karisma Kapoor as Its Brand Ambassador Read More »

Smita Balram

PUMA India Named Smita Balram as Head of Corporate Communications

Global sports brand PUMA has appointed Smita Balram as Head of Corporate Communications for the India business. In her new role, Smita will further build PUMA’s communication strategy and efforts while driving the PR narrative for the brand. Commenting on the appointment, Abhishek Ganguly, Managing Director-PUMA India and Southeast Asia said, “Smita brings with her a wealth …

PUMA India Named Smita Balram as Head of Corporate Communications Read More »

Anup Seth

Edelweiss Tokio Life Named Anup Seth as Its First Chief Diversity & Inclusion Officer

Forging its commitment to creating an employee-first culture, Edelweiss Tokio Life Insurance today appointed Anup Seth as its first Chief Diversity & Inclusion Officer. He, along with a council of senior leaders, will drive the conversation of a progressive work culture based on meritocracy and wellbeing. Anup Seth will carry out his new responsibilities in …

Edelweiss Tokio Life Named Anup Seth as Its First Chief Diversity & Inclusion Officer Read More »

FoxyMoron and Lido

FoxyMoron Bags the Digital Performance Media Mandate for Lido

FoxyMoron, the full-service creative and performance agency under the Zoo Media network has won the full-funnel digital performance media mandate for Lido, following a multi-agency pitch. The business will be handled by the agency’s Gurgram office. Amongst other programs, FoxyMoron’s digital strategies would aim to highlight Lido’s newly launched ACE programme which guarantees improvement in student …

FoxyMoron Bags the Digital Performance Media Mandate for Lido Read More »

Evolve Digitas

Evolve Digitas Bags the Digital Mandate for Lahori Zeera

Evolve Digitas has won the digital mandate for Lahori Zeera with the vision to change the perception about Desi drinks in India. The account will be managed by agency’s NCR Office and the mandate includes media planning, social media, awareness campaign, product launches, creative solutions and duties with an aim to build brand awareness and …

Evolve Digitas Bags the Digital Mandate for Lahori Zeera Read More »

Creative Galielo

Edtech Startup Creative Galileo Raises $2.5 Million

Creative Galileo, an EdTech startup, announced today that it has raised $2.5 million in funding. With a $2.1 million investment, Kalaari Capital led the round, with the rest coming from well-known angel investors like Harish Bahl, Shashin Shah, Jinesh Patel, Atul Nishar, Ashwin Puri, and Giridhar Malpani. The funds will be used to expand the …

Edtech Startup Creative Galileo Raises $2.5 Million Read More »

Unacadmey

Unacademy’s New Film Inspires Learners To Learn from Mistakes

Unacademy has unveiled its IPL film for this year, titled ‘Mistakes – The Greatest Teacher,’ commemorating its second year of association with the Indian Premier League as an official sponsor. Within a few minutes of the film being released, it raked up thousands of views across social media platforms and was seen trending on Twitter …

Unacademy’s New Film Inspires Learners To Learn from Mistakes Read More »

Krishna Shroff

Nutty’s Launches a Digital Campaign Featuring Krishna Shroff for Its Peanut Butter Variants

Nutty’s Peanut Butter, a product of United Foods India has released a digital campaign to promote their multiple variants of peanut butter. Established in 2012, United Foods is a leading manufacturer and exporter of Peanut Butter and other Nut products from India. The campaign featuring Krishna Shroff, highlights the aspects of peanut butter in a …

Nutty’s Launches a Digital Campaign Featuring Krishna Shroff for Its Peanut Butter Variants Read More »