Hero Vired named Dipyaman Sanyal as Head of Academics and Learning; Strengthens Faculty
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Hero Vired named Dipyaman Sanyal as Head of Academics and Learning; Strengthens Faculty

Hero Vired, India’s premium EdTech company for higher education aspirants and professionals, today announced the appointment of Dipyaman Sanyal, Shivakumar Bavamala, Gaurav Singh and 20 new teaching staff. Dipyaman is also the Head of Academics & Learning at Hero Vired. Commenting on the appointments, Akshay Munjal, Founder & CEO, Hero Vired, said, “Hero Vired believes in achieving…

Logicserve Digital wins paid media mandate for Domino’s MENAP
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Logicserve Digital wins paid media mandate for Domino’s MENAP

Logicserve Digital – MEA, a digital marketing & transformation company based out of Dubai, has won the paid media mandate for Domino’s MENAP. As part of this mandate, the company will manage overall paid media activities for the brand in UAE, Qatar, Bahrain, Jordan and Lebanon. The focus of all activities will be on designing highly optimised and customised solutions that…

Mobile Gaming On Track to Surpass $120B Spend in 2021
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Mobile Gaming On Track to Surpass $120B Spend in 2021

App Annie, the mobile data and analytics leader helping brands and publishers create winning experiences on mobile, today released its 2021 Mobile Gaming Tear Down: Key Trends on Subgenres, Monetization & User Acquisition report. The report provides exclusive insights into the mobile gaming industry worldwide as we enter a new phase of COVID-19. This report…

GroupM’s m/SIX bags media mandate for Nilon’s
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GroupM’s m/SIX bags media mandate for Nilon’s

Following a multi-agency proposal, m/SIX, GroupM’s newest outcome-based agency, was awarded integrated media tasks for Nilon’s, one of India’s fastest-growing processed food firms. With its data insight and consumer-centric approach, m/SIX will drive Nilon’s brand experience. The Mumbai office of m/SIX will be in charge of media obligations such as television, print, radio, and digital…

Tonic Worldwide bags digital creative mandate for Aashirvaad

Tonic Worldwide bags digital creative mandate for Aashirvaad

Tonic Worldwide has won the digital creative mandate for Aashirvaad after a competitive multi-agency competition. Tonic Worldwide’s remit includes developing integrated digital creative strategies for the brand. The Mumbai and Bengaluru offices of the agency are in charge of the account. ITC’s essentials business is under the umbrella brand Aashirvaad. Speaking on winning the mandate, Unmisha…

NVIDIA Brings Millions More Into the Metaverse With Expanded Omniverse Platform
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NVIDIA Brings Millions More Into the Metaverse With Expanded Omniverse Platform

NVIDIA recently announced a major expansion of NVIDIA Omniverse™ — the world’s first simulation and collaboration platform that is delivering the foundation of the metaverse — through new integrations with Blender and Adobe that will open it to millions of more users. Blender, the world’s leading open-source 3D animation tool, will now have Universal Scene Description…

Acer onboards Motivator India as media partner
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Acer onboards Motivator India as media partner

The Taiwanese headquartered leading electronics and hardware maker, Acer India, has appointed Motivator as its media partner for categories including laptops, AIOs, tablets, monitors, projectors, air purifiers and wireless earbuds for India market. Motivator will manage the brand’s digital media duties  including media strategy & planning, media investment, media activation, and content. The account will be handled from the…